Last week, we talked about Heineken's Departure Roulette, a promotion where departing travelers had to cancel their travel plans at commit to traveling to somewhere more adventurous before even finding out where that place would be. This time, theyve taken photographer William Englehardt from his home in Brooklyn and dropped him into Morocco, blindfolded. Then they stick a weird alphabet sweater on him and shove him into the back of an ice truck. The funniest part is that William keeps cursing, and they keep replacing his curse words with something less offensive in the subtitles, its a lot of fun... unlike Morocco, which so far seems kind of crazy.
