Ass and rap videos go together like Simon and Garfunkel, but there are stuff fun and unique ways to approach the pairing, and director Benny Boom proves that with the video for "Clappers" by Wale ft. Nicki Minaj and Juicy J. Interestingly enough, the video features people actually clapping their… Read More

Super groups come in all shapes in sizes, but there is only one super group that can get away with song titles like "Sex Never Felt Better", and that is TGT, a group made up of Tyrese, Ginuwine, and Tank. Their latest video, directed by Benny Boom and for their… Read More

Juicy J continues his run of strip club-themed hits with the Benny Boom directed "Bounce It," featuring Wale and Trey Songz. The Academy Award Winner/guy behind "Bands That Make Her Dance" has been making an impact on the hip-hop industry and the gentleman’s entertainment industry since the mid-90s with Three-6… Read More

The Benny Boom directed video for "V.S.O.P." by K. Michelle is a classic example of the relationship video. It features K. Michelle looking fly in a variety of cool outfits, from low cut tops to high-wasted pants, and co-stars a dude who’s so handsome that it’s intimidating. The video highlights… Read More

Snoop Dogg's ability to cross generations and age groups has made the once hardcore MC the type of artist you can now turn to when you need to have a fun rap song for your animated Dreamworks movie about racing snails. That rap song, “Let The Bass Go,” for the… Read More

A word of warning: if Nicki Minaj and Lil Wayne are hanging around your mansion and your pool, keep a sharp eye out for them stealing from you and leaving in a helicopter. That's the central lesson behind the new video for “High School” by Nicki Minaj featuring Lil Wayne, directed by Benny Boom and produced… Read More