FRINGE MUSIC FIX is proud to select this weeks most exceptional music videos. Read on to discover which of this weeks new music videos were the most remarkable. If you like our picks, visit us at FRINGE MUSIC FIX for more awesome videos like these.
The Ben Strebel-directed video for Javeons Give Up is set in a breakfast restaurant and introduces us to our two principle characters, male and female short order cooks. We quickly discover that the female lead is not having a good day, or perhaps, more specifically, not having a good life. The male character, who may have a small crush on his lady counterpart, tries to make the best of things, and would love nothing else than to see her smile. The video fits well with the lyrical content of the track, which when handled properly is always a nice thing. The performances in the video are very strong and while the use of the videos track playing within the context of the video, in this case, on a small radio in the kitchen, is usually a music video gimmick that annoys me, I really liked how it played into the couples interaction here.
The video for Grab Her is a unique and humourous clip set in an office space and featuring a boss with a strange curse that he seems oblivious to. Everything he touches loses its gravity and immediately levitates to the ceiling. While hes affliction is never explained, the effect does make for a cheeky and funny video that is well synced to Disclosures exceptional brand of dance music.
Edgy post-rock all female group Savages presents us with this brutal black and white video in which two men - one in his rough twenties and one middle-aged - meet on a beach and, with no explanation besides being men, partake in a vicious hand to hand combat to the death. All bets are off on who will prevail. Its an alarming and powerful visual and quite effective in its rawness and simplicity.
Meg Myers adds to her already very impressive repertoire of music videos (see. Elliott Sellers Heart Heart Head) with the very sexy and dark Jordan Bahat-directed video for Desire." One of the things I find interesting about Myers is her style and appearance, which I feel contrasts with the sound of her gothic and alternative music. One might expect her to dress in all black, with dark hair and lipstick, and her girl next door appearance is quite the exact opposite of that. This video further experiments with contrasts in that while it is very sexy, the setting and wardrobe choices are not ones youd typically associate with a provocative video such as this. Myers is dressed in a worn out holey Teddy Bear sweatshirt and the video is set in a cheap apartment complete with fold out couch, cheap decor, and an old school tube TV. Where the video gets even more interesting is when things take a supernatural turn and Meg discovers a ghostlike apparition has inhabited the apartment, clearly looking to get lucky. Its not long before things get very intimate, and to be abrupt, super hot.
Oddities are definitely something that appeals to me. I love peculiar, strange, dark and disturbing things. Marijana Deathsquads video for Ewok Sadness can definitely be labeled with those adjectives and is an exceptionally strange thing to behold, even for me. The video features an Ewok, who even by Ewok standards, is quite ugly. He would appear to be slightly more overweight than most Ewoks, hes in definite need of a dentist, and those eyes, what can be said about those eyes. We learn that our Ewok isnt necessarily very sad in the beginning, but he does have a very passionate fandom for a celebrity who seems a hybrid of an action star, bodybuilder, and perhaps a porn star. On one fateful day, our Ewok attends a meet and greet with his celebrity idol. When its his turn to meet him, instead of being welcomed, the celebrity belittles him, teasing him and taunting him for his strange appearance. This catapults the Ewok into a downward spiral of sadness, anger, and depression. I wont give away the ending, but lets just say its as powerful and unforgettable as a music video featuring a sad celebrity obsessed Ewok could be.



